(Phoenix, AZ: May 30, 2011) – Players Towel, featuring high performance microfiber waffle technology, continued its domination of professional golf by recording its 7th win of the year (PGA and LPGA Tours combined) at the LPGA HSBC Brazil Cup. Besides being on the winner’s bag, the Players Towel was also used by 15 of the top 20 finishers, including the runner-up, third and fourth place finisher. The Players Towel was also used by 3 of the top 8 finishers at the PGA Tour’s HP Byron Nelson Championship.
“What has been clearly demonstrated is that the Players Towel is clearly the towel of choice for the world’s best players,” said Patrick Le Vine, founder of the Players Towel. “While we are proud to have recorded our 7th win of the year, what really gets us excited is that 15 of the top 20 finishers used the Players Towel,” stated LeVine. “When 75% of the top finishers use your product, you know that your product is the benchmark for quality and performance. The Players Towel is the leader in moisture and debris wicking, enabling better play and performance for golfers of all abilities.”